The most fun calls I get are calls from happy clients. This is one such call.
Two days ago, I got an excited call from Jill Biesma of Environmental Advisors and Engineers, in Kansas City. I’d just worked with Jill that morning, and one of the things we’d discussed was referral generation. I have a lot of fun working with Jill; she’s one of those clients who is a blast. She’s also someone that has a tendency to overthink and analyze. In her capacity as an environmental engineer, that’s a terrific trait. As a company owner who is selling and marketing herself, it can be more challenging.
In any case, we’d discussed a way to broaden her contact base, and Jill began analyzing all the ramifications. I reminded her that “Imperfect action beats perfect planning every day of the week.” She laughed and said that she’d try this technique at a lunch she had planned for that day.
Afterward, she called me excitedly and said, “Troy, that was GREAT! I used the technique that you suggested, and he named several names that I should meet and offered to set up the meetings himself! It worked like a charm – and you can quote me on that!”
So, quoting her I am. Why am I putting this up here? Two reasons. One, because she asked me to, which is always fun. Second, because it might help some of you who are perpetual planners. Pull the trigger and ACT. And if you’d like to write your own success story, contact me today.
